Spot announcements on Retro104-7 WMRP-LP for non-profit organizations and churches is purposely limited on the station to minimize “non-commercial” interruptions and is fee based. For more information, continue reading below.
104.7 WMRP cannot legally accept commercial advertising from for-profit companies or conduct fundraising for other organizations. However, we do allow for-profit underwriting on the station.
On-Air Announcements
Retro 104-7 WMRP is licensed as a Non-Commercial Educational station by the Federal Communications Commission (FCC) and therefore must be funded by our listeners generous donations. Since our listeners are the ones who write the check, why insult them by “ruining” their station with endless public service announcements that sound like commercials.
A policy was crafted that was fair to our supporters and allow reasonable access by fellow non-profits and churches to promote events that our listeners could find interesting and useful. So, we implemented a PSA program which allows a very limited use of the station by a very limited number of non-profit organizations on a first come, first serve basis. The announcements are further limited to one specific event of relevance to our listeners. For fairness, a waiting list and usage fees were instituted.
For additional questions and to check availabilities for your organization, you can contact Clayton at clay@wmrp.org
Disclaimer
Many organizations ask if we can conduct fundraising on-air for their behalf, i.e., child adoptions drives, world relief sharathons, etc., the Federal Communications Commission (FCC) has narrowly construed what constitutes permissible fundraising on noncommercial stations. Specifically, the Commission has held that:
[in] the absence of a waiver, noncommercial stations are prohibited from conducting any fundraising activity which substantially alters or suspends regular programming and is designed to raise support for any entity other than the station itself, and for purposes other than station operations.